Discover your perfect stay in Asahi.
Discover the most iconic attractions in Asahi
Find the perfect place to stay in Asahi

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Questions You Might Need to Know About Traveling to Asahi
In Asahi Town, the top recommendation is Asahi Yumegawa Onsen Hotel, a family-oriented ryokan blending traditional Japanese design with modern comforts. Nestled beside the Asahi River, it features private outdoor baths, natural mineral springs rich in sodium bicarbonate, and kid-friendly onsen experiences like "bath time storytelling" sessions. Nearby attractions include Asahi Town Natural Museum and Asahi Mountain Park, perfect for family walks and nature discovery. Ideal for a peaceful retreat into mountain serenity and wellness-focused relaxation.
The central district near Asahi Town Station is the most convenient area for lodging. It’s well-connected to major routes like Mie Prefectural Road 15, offering easy access to Ise Shrine and Toba City. This zone hosts several highly-rated guesthouses and mid-sized hotels such as Asahi-machi Ryokan, which serves authentic kaiseki cuisine and hosts tea ceremony workshops. Stay here to immerse yourself in local charm, rural hospitality, and a slower pace of life.
Visitors should try the traditional textile workshop at Asahi Town Craft Center, where you can learn Mie indigo dyeing techniques using natural pigments. Another highlight is the Asahi Mountain Festival, held annually in spring, featuring ancient music performances and Shinto purification rituals honoring nature and deities. For an authentic rural experience, join the One-Day Farmer Program, where guests harvest organic vegetables, feed farm animals, and learn sustainable farming practices directly from local farmers.
The hot springs in Asahi Town are renowned for their high content of sodium bicarbonate and sulfur compounds, known for soothing muscles and improving skin health. The premier source is Asahi Yumegawa Onsen, with thermal water at around 42°C drawn from deep underground aquifers. Many inns offer nighttime open-air baths under starlit skies, while some feature forest healing baths enhanced with aromatherapy and ambient forest sounds—perfect for deep relaxation and sensory immersion.
Near Asahi Town, Asahi Mountain National Park offers extensive primeval forests and scenic trails with panoramic views of the Ise Plain and Kumano River Basin. In summer, the Red Leaf Valley along Asahi River becomes a photographer’s paradise with vibrant foliage. Additionally, the Asahi Town Ecological Guide Center provides free lectures and guided wildlife tours, making it an excellent choice for eco-tourists seeking immersive nature experiences.
Must-try dishes in Asahi Town include Asahi River Perch Hot Pot, made with fresh local perch and seasonal mountain vegetables, yielding a rich, savory broth. Another highlight is Mie Indigo Dye Tofu, crafted using traditional methods—soft, delicate, and served with house-made soy sauce. Don’t miss the Wasabi Plum Rice Balls from Asahi Town Mikanya, a popular souvenir snack that combines sweet, spicy, and umami flavors—perfect for sampling at the Asahi Town Market or local restaurants.
Yes, Asahi Town boasts several stunning photo locations. The Asahi River Sunset Trail offers breathtaking views at dusk, with golden reflections dancing on the water beneath cherry blossoms and wooden bridges. The red torii gates of Asahi Shrine, winding through bamboo groves, create a mystical corridor especially magical in morning mist. For vintage charm, explore Old Town Asahi’s century-old wooden houses and artisan pottery shops, all radiating serene Japanese wabi-sabi aesthetics—ideal for capturing quiet travel moments.
Absolutely. Asahi Town is cyclist-friendly, accessible via bus or car from Ise Station (30-minute ride). The Asahi Town Tourist Bike Rental Station offers electric and standard bicycles, with dedicated routes along the Asahi River Greenway and Asahi Mountain Trail—flat, safe, and scenic. Along the way, rest stops and observation decks provide breaks, while downloadable maps and GPS guides help travelers navigate hidden gems and rural landscapes seamlessly.
For couples, Asahi Yumegawa Onsen Villa is a dream choice—this boutique inn features only eight rooms, each with a private outdoor onsen bath and floor-to-ceiling windows overlooking the mountains. Enjoy a private dinner for two with locally sourced ingredients and handcrafted sake, plus a candlelit garden tour and couple’s meditation session. Book ahead to secure intimate, tranquil surroundings perfect for a romantic escape.
Key events in Asahi Town include the Spring Festival at Asahi Mountain, held in March, featuring traditional taiko drumming, Kagura dances, and lantern floating ceremonies symbolizing renewal. In autumn, the Asahi River Maple Festival transforms the riverbank into a glowing corridor of red and gold lanterns, creating a magical night scene. The annual Asahi Agriculture Expo showcases pesticide-free farming techniques and handmade local foods, offering a genuine glimpse into sustainable rural life.
Asahi-cho in Mie Prefecture is a coastal town renowned for its pristine nature and traditional fishing culture. Nestled along Ise Bay, it offers breathtaking ocean vistas, ancient Shinto shrines, and an authentic slow-living atmosphere untouched by mass tourism.
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Note: Tide schedules critical for shrine visits
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