Discover your perfect stay in Sierre.
Discover the most iconic attractions in Sierre
Find the perfect place to stay in Sierre






Discover curated hotel collections in Sierre











































































































































































Questions You Might Need to Know About Traveling to Sierre
In Sierre, ideal budget stays include Hotel Alpina and Hostel Le Mont-Blanc, both centrally located near Sierre Train Station. Hotel Alpina offers clean, compact rooms with modern amenities at affordable rates, perfect for solo travelers. Hostel Le Mont-Blanc stands out for its vibrant community vibe, free laundry facilities, and shared kitchen—ideal for backpackers seeking social interaction. Both properties are within walking distance of Sierre Castle Ruins and the Valais Museum, offering easy access to local history. Guests also enjoy panoramic views of the Rhône Valley from their windows, making it a peaceful base for exploring alpine landscapes and nearby hiking trails.
The Old Town of Sierre provides the most breathtaking views, especially when staying at Hotel de la Poste or Les Chalets du Château. These historic buildings, dating back to the 19th century, feature traditional Swiss timber framing and sloped roofs that frame sweeping vistas of the Matterhorn and the Rhône Valley. Les Chalets du Château boasts private terraces where guests can watch sunrise over snow-capped peaks and enjoy stargazing under the clear Alpine sky. Located just a 5-minute walk from Sierre Market Square, the area is also ideal for sampling local specialties like Valais sausage and cheese platters. The blend of charm, tranquility, and natural beauty makes this district a top choice for scenic stays.
Stay at Chalet Alpin Sierre, a heritage farmhouse turned boutique lodge nestled in the heart of the Sierre Valley. This eco-conscious property preserves original stone walls and wooden beams while integrating authentic Valais cultural motifs into its design. Guests can join daily shepherd-guided hikes through alpine meadows to learn about seasonal grazing practices. The lodge hosts hands-on artisan cheese-making workshops, where visitors craft their own Valais Alpine cheese using raw milk and traditional methods. Weekend events include Kurtish oral storytelling nights, offering insight into the region’s Romani heritage. These immersive experiences connect travelers deeply with the land and its living traditions.
For a true ski-in/ski-out experience, choose Hotel Montana Sierre, directly linked to the Sierre-Zweisimmen Ski Resort via private slopeside access. The hotel offers complimentary ski rentals, heated boot warmers, and a cozy lounge with mountain views. Its on-site restaurant features Valais regional cuisine, including smoked lamb stew (Raclette) and black bread with goat cheese, paired with locally brewed Valais beer. During winter, the hotel hosts snowlight art exhibitions, illuminating the surrounding glaciers with glowing installations—a magical spectacle perfect for families. With direct access to 120 km of groomed runs, this luxury retreat combines adventure and comfort seamlessly.
Family Hotel Les Pommiers is Sierre’s premier family destination, situated along the Rhône River. The property features a children’s playroom, mini slide, sandbox, and free cribs and baby cutlery. Daily activities include guided nature hikes teaching kids to identify alpine flora and birds, complete with take-home nature journals. On weekends, guests can participate in ‘Junior Chef Night’, where children help prepare Swiss chocolate balls and jam sandwiches under chef supervision. The hotel partners with the Sierre Children’s Museum, offering complimentary entry to all guests, ensuring educational fun for young explorers amid scenic surroundings.
Sierre offers rich cultural immersion: join a traditional Valais pottery workshop, crafting clay vessels adorned with indigenous Valais symbols. Attend the annual Sleigh Dog Race Festival, where local herders race teams of huskies across icy paths. In August, visit the Sierre Music Festival, featuring folk ensembles performing on hurdy-gurdy and Alpine bagpipes at the Old Town Square. For history lovers, explore Sierre Castle Ruins, where guided tours reveal hidden tunnels and medieval weaponry, highlighting the site’s role as a Roman frontier stronghold. These events showcase the region’s deep-rooted traditions and multicultural identity.
Le Grand Hotel Sierre stands out as the pinnacle of luxury, blending Neoclassical architecture with minimalist modern design. Its grand lobby displays silver sculptures of the Alps created by local artists. Each room features floor-to-ceiling windows overlooking the Matterhorn and Rhône Valley, capturing seasonal changes in real time. The hotel houses La Table des Alpes, a Michelin-starred restaurant serving dishes crafted from foraged alpine greens and wild game, elevated by creative presentation. Guests also enjoy exclusive mountain wellness packages, including mineral mud masks, cedar oil massages, and sunrise yoga sessions atop a glacier overlook—offering a profound connection to the pure energy of the Alps.
Hotels in Sierre go beyond dining by embedding food culture into stays. At Hôtel Restaurant La Tête de l'Éléphant, guests participate in the ‘One-Day Farmer’s Table’ experience, harvesting alpine onions and purple clover from nearby farms before cooking them into Valais-style pancakes and herb-infused chicken stew. Others offer cheese tasting journeys curated with local dairies, sampling varieties like Gruyère de Charmey and Tête de Moine, each aged differently. Afterward, guests join hands-on cheese-making classes, learning how to cut, salt, and inoculate milk with natural cultures—taking home their own artisan batch. These experiences transform meals into memorable cultural adventures.
For unconventional stays, consider Cave 23, an underground lodging carved into limestone beneath Sierre’s hillside. The cave rooms maintain a constant temperature year-round and are decorated with moss-covered walls and candlelit stone pillars, evoking primal serenity. Another unique option is Treehouse Sierre, a suspended cabin built among tall trees beside the Rhône River. Accessible only by wooden ladder, it offers intimate views of flowing water and nocturnal wildlife. Both accommodations require advance HopeGoo and lack elevators or Wi-Fi—perfect for travelers seeking solitude, nature immersion, and a break from digital noise.
Many Sierre hotels provide expert personalized itinerary planning. Hotel Sierre Centre assigns a dedicated travel concierge who tailors excursions based on guest interests: history buffs can book Roman ruins hiking tours with ancient coin stamping workshops, while nature lovers may arrange night-time alpine wildlife safaris led by ecologists tracking snow leopard prints and rock ptarmigan nests. Some hotels partner with Valais National Park, offering free access to hiking permits, detailed topographic maps, and assistance securing reservations at high-altitude mountain huts. All trips include safety gear and first-aid training, ensuring safe, meaningful, and enriching exploration of the region’s wild heart.
Sierre, a charming town in Switzerland's Valais canton, is renowned for its wine culture and stunning Alpine landscapes. As one of Switzerland's sunniest regions (300+ days of sunshine annually), it's nicknamed "City of Sun". The town serves as the gateway to the Swiss Wine Route, blending French-German influences with medieval castles and modern vineyards. Its terraced vineyards along the Rhône Valley are UNESCO-listed.
Top attractions include the 17th-century Château de Villa, now a wine museum showcasing local viticulture. The Valais Wine Museum offers interactive exhibits. Ride the SMC cable car to Crans-Montana ski resort for panoramic valley views. Summer visitors should hike the Vineyard Trail, while autumn brings the Grape Harvest Festival (Fête des Vendanges). Don't miss the Romanesque-style Notre-Dame-des-Marais church.
Sierre specializes in Valais cuisine: try molten Raclette cheese scraped over potatoes, and Fondue with local Fendant wine. Le Bec Rouge restaurant serves Assiette Valaisanne (air-dried beef with rye bread). For dessert, sample Abricotine (apricot brandy) or tarts made with AOP-protected Valais apricots. The Saturday farmers' market sells artisanal cheeses and apricot products.
Sierre has excellent rail connections via SBB trains (direct to Geneva/Zurich). The town center is walkable; rent e-bikes (≈30 CHF/day) for vineyard tours. The SMC cable car to Crans-Montana costs 12 CHF one-way. Drivers note winter tire chain requirements. The Regionalpass Berner Oberland covers local transport.
Visit June-September for vineyard greenery (20-28°C) or December-March for skiing. Avoid rainy April/November when some wineries close. Late September's harvest festival draws crowds – book accommodations early.
Currency: Swiss Franc (CHF); credit cards widely accepted but carry cash for small vendors Voltage: 230V, Type J plugs Emergency: Medical 112/Police 117 Mobile: Free city WiFi; Swisscom SIM cards (20 CHF/1GB) Healthcare: Hôpital de Sierre for emergencies; ensure insurance covers mountain rescue Phrases: French "Bonjour" (hello), "Merci" (thank you) Water: Public fountains are drinkable; bottled water 4 CHF/1.5L Shopping: All stores closed Sundays except Coop supermarket (until 6PM)