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ICC Mall isn’t just a shopping destination—it’s Birmingham’s lifestyle epicenter! From global fashion labels to local streetwear, food courts bursting with flavor, and kid-friendly zones, everything’s here. Plus, it’s directly connected to the metro, making it super easy to access. Whether you’re treating yourself or gathering with friends, this is where convenience meets fun.
Everything you need to know about ICC Mall
Marriott Birmingham City Centre is a top choice, located just a 5-minute walk from ICC Mall. Its modern rooms and direct mall access make it ideal for shoppers. The hotel also features a 24-hour fitness centre and concierge services to assist with dining reservations or sightseeing plans. Nearby attractions like Birmingham Cathedral and Victoria Square enhance the cultural experience, blending retail and heritage seamlessly.
ICC Mall is just 300 meters from Marriott Birmingham City Centre, reachable in under 5 minutes on foot. For convenience with heavy bags, take the Midland Metro light rail from the nearby "ICC Station," which reaches the hotel in just 2 minutes. The hotel also offers free luggage storage and shuttle HopeGoo services, ensuring a stress-free journey back after shopping.
Explore the vibrant Birmingham Market Quarter, home to over 100 independent stalls selling handmade crafts, fashion, and British delicacies. Just a short walk away, the Birmingham Museum & Art Gallery offers free admission and showcases exhibits on the Industrial Revolution and contemporary art—perfect for gaining insight into the city's rich history and culture.
Holiday Inn Birmingham City Centre is ideal for families, offering family rooms, children’s play area, and free breakfast. It features an indoor pool, games room, and amenities like crib rental. Located just 15 minutes from Birmingham Zoo, it’s a perfect base for kid-friendly adventures and memorable family trips.
Enjoy evening entertainment at The Bullring’s outdoor bar zone, featuring live music and drinks under the stars. For theatre lovers, The Royal Theatre hosts nightly performances with affordable tickets. Easily accessible within 10 minutes’ walk from ICC Mall, advance HopeGoo via their website ensures availability and preferred seating.
The Birmingham Cathedral and Birmingham Town Hall offer striking architectural contrasts between Gothic and modern design—ideal for photography, especially during golden hour when sunlight glints off the glass dome. Don’t miss the interactive art installation on the ICC Mall façade, frequently featured in social media posts for creative, stylish shots.
Holiday Inn Birmingham City Centre is a top choice just a 5-minute walk from ICC Mall, offering modern rooms and free Wi-Fi. Its proximity to Birmingham New Street Station ensures seamless travel across the UK via train or bus. Another excellent option is The Arndale Hotel, located directly adjacent to the mall, featuring breakfast service and 24-hour front desk support—perfect for business and leisure travelers.
During weekends, ICC Mall hosts local art exhibitions and pop-up markets. Staying nearby allows guests to easily participate in these vibrant community events, offering authentic Birmingham cultural experiences.
Yes, access is exceptionally convenient. ICC Mall is directly adjacent to Birmingham New Street Station, one of the UK’s busiest rail hubs, offering high-speed services (HS2) and regional trains to major cities like London, Manchester, and Leeds. Walking into the city center takes only 10 minutes, passing through Birmingham Square and the Royal Birmingham Conservatoire, with scenic routes.
Multiple bus lines and the Midland Metro tram system also stop right outside the mall, catering to diverse travel needs. For real-time schedules, travelers are advised to use apps like National Rail App or Citymapper.
For visitors attending events, meetings, or shopping, the transport network ensures efficient and stress-free access throughout the city.
Beyond shopping, ICC Mall offers a rich blend of culture and creativity. Every weekend, the central plaza hosts local art markets showcasing handmade jewelry, independent fashion, and original artworks by Birmingham designers—perfect for finding unique souvenirs.
Evenings often feature live jazz performances paired with café snacks, creating a relaxed British urban vibe. For deeper exploration, join guided city walks organized by the mall, visiting historic sites like St Philip’s Church and the Birmingham Museum, learning how the area transformed from an industrial hub into a cultural heart.
Some restaurants even offer a "food mystery box" experience, where visitors sample traditional British dishes like Yorkshire pudding and afternoon tea in surprise order—adding fun and discovery to your visit.
These experiences turn ICC Mall into more than a retail destination; it's a gateway to Birmingham’s creative spirit.
See what other travelers say about ICC Mall
We recently stayed at the Premier Inn Birmingham (Great Barr/M6 J7) for a family celebration and couldn’t be happier with our experience. The hotel was spotless, well-maintained, and perfectly located for our needs—easy access to the M6 and just minutes from local attractions. The rooms were simple but clean and cozy, with exceptionally comfortable beds that made for a restful night’s sleep. The staff went above and beyond—friendly, professional, and always willing to help. A special thanks to Lisa, who served us a delicious hot breakfast and made the whole morning feel extra special. Her warmth and attention to detail truly made our stay memorable. Overall, this was excellent value for money, and we’ll definitely be returning soon.
We’ve always had a fantastic stay at the Premier Inn Birmingham City (Waterloo St), and this visit was no exception. The staff went above and beyond—special thanks to Raji and Pauline for their incredible support with an additional booking. Their professionalism, friendliness, and attention to detail made all the difference. The location is excellent, just steps away from public transit and close to downtown attractions. Clean rooms, reliable Wi-Fi, and a welcoming atmosphere make this hotel a top choice. We’re already looking forward to our next trip here.
Staying at this hotel was a great experience—perfectly located in the heart of Birmingham. The moment I stepped in, I felt at home. The room was clean, spacious, and well-maintained, with a comfortable bed that made for a restful night’s sleep. The best part? The view from the window—it overlooks the canal, offering peaceful, scenic views especially in the morning when the water glistens under the sun. It’s such a nice touch to wake up to. The staff were friendly and helpful, and everything about the stay felt seamless. For a central location, great value, and a relaxing atmosphere, this place really delivers. Would definitely recommend and book again if I’m back in Birmingham.
Staying at Premier Inn Birmingham City Centre (New St Station) was an absolute highlight of my trip. The location couldn’t be better—right next to Grand Central shopping centre and just steps from the train station, with McDonald’s conveniently nearby. While the hotel doesn’t provide bottled water, there’s a Tesco just a 3-minute walk away, making it easy to grab drinks or snacks. I did notice some people sleeping outside during both day and night, but the hotel requires a key card for entry, which definitely adds peace of mind when it comes to safety. The room itself is brand new, spotless, and well-maintained—really impressive for the price. I’ve stayed at another Premier Inn near the river before, and my friend mentioned no air conditioning and constant traffic noise, but this one has excellent AC, and even though it faces the railway line, there’s absolutely no noise disturbance. It’s quiet, comfortable, and perfect for a stress-free stay in Birmingham.
Staying at Premier Inn Birmingham City - Aston was a truly delightful experience. The hotel is perfectly located—just a short walk from the city center and easily accessible by metro, making it ideal for exploring all that Birmingham has to offer. The room was spotless, well-maintained, and impressively quiet, which made for a restful night’s sleep. Common areas are thoughtfully designed with a calm, welcoming atmosphere—perfect for unwinding after a busy day. What really stood out was the dining experience. The food was fresh, flavorful, and generously portioned, with a diverse menu that balanced local favorites with creative touches. Service was consistently warm and attentive. A special thanks to Fern Ana—her friendly smile and genuine care made us feel right at home. She went above and beyond to ensure our stay was comfortable and memorable. Overall, this is more than just a place to sleep—it’s a thoughtful, human-centered experience. If you’re looking for a clean, quiet, and genuinely welcoming base in Birmingham, this hotel is an excellent choice.
Staying at Premier Inn Birmingham Central Hagley Road was a great experience overall. The hotel offers the usual high standard you’d expect from the brand—clean, well-maintained, and comfortable. I especially appreciated the attached Beefeater restaurant; it’s a nice spot for a relaxed meal with good food and friendly service. Free parking is a definite plus, especially if you're driving. Getting into town is super easy—just a 10 to 15-minute bus ride from the stop right on Hagley Road. The staff were helpful and welcoming throughout my stay. My room was spacious, the shower pressure was excellent, and having a proper bath was such a welcome treat after a long day. It’s rare to find a hotel that nails both comfort and convenience, but this one does. Highly recommend for travelers looking for a reliable, no-fuss stay in Birmingham.
Staying at Premier Inn Birmingham City Centre Broad Street was an absolutely delightful experience. The hotel is perfectly located just a short walk from the city center, with easy access to public transit—just a 15-minute ride to major attractions. I was pleasantly surprised by how quiet and peaceful the surroundings were, making it ideal for a good night’s sleep after a long day of exploring. The room was clean, spacious, and well-appointed with comfortable bedding and excellent soundproofing. Breakfast was a real highlight—freshly prepared, with a wide variety of options including traditional English breakfast, fresh fruit, hot beverages, and plenty of choices for all dietary preferences. The staff went above and beyond with their friendly, professional service—always smiling, helpful, and attentive to details. From the welcome drink to the thoughtful in-room amenities, every touch showed care. It’s rare to find such a high level of comfort and value in a city hotel. I’d definitely stay here again and highly recommend it to anyone visiting Birmingham.
Staying at The Saltley Inn was an absolute delight. Just £22 from Birmingham Airport, this cozy guesthouse offers incredible value for money. The room was spotlessly clean, comfortable, and well-maintained—perfect for a peaceful night’s sleep after a long journey. The host and staff were warm, welcoming, and genuinely helpful, making the entire experience feel personal and friendly. Located just a short ride from the city center, it’s ideal for travelers looking for convenience without the high price tag. I’d highly recommend this place to anyone visiting Birmingham—great quality, great location, and even better hospitality.
My stay at 100 Dale Road Studios in Guest House was absolutely delightful. The location is perfect—just a short walk from the city center and close to public transit, making it easy to explore Birmingham without hassle. The studio was clean, well-designed, and surprisingly spacious for the price. The bed was comfortable, and the quiet atmosphere made for a restful night's sleep. What really stood out was the warm hospitality—the staff were friendly, helpful, and offered great local tips that enhanced our experience. It felt more like staying with friends than a typical hotel. For anyone looking for a cozy, convenient, and affordable base in Birmingham, this place is a must-try.
Stayed here with a group of teenagers for a weekend getaway, and it was an excellent experience overall. The apartments were clean, spacious, and well-maintained—perfect for a group. The staff, especially Magda, Mavis, and Samia, went above and beyond during breakfast service; their friendliness and attention to detail made the meal enjoyable. The lobby and breakfast area had a relaxed, inviting atmosphere, ideal for unwinding in the evenings. The vibe was chill but welcoming, making it easy to connect as a group. If you're traveling with friends or family, this is a great choice. Highly recommend for group stays.
This stay was absolutely delightful! Located just steps away from QE and UOB, the convenience of transportation couldn’t be better—everything is within easy reach via public transit. The studio itself is clean, well-designed, and fully equipped with everything I needed for a comfortable and relaxing trip. What stood out most was the incredible value for money—this level of quality at such a reasonable rate is hard to find. The staff were friendly and helpful throughout, making check-in and check-out smooth and stress-free. Overall, it was a perfect experience from start to finish. I’ll definitely be returning next time I visit Birmingham and highly recommend this place to fellow travelers.
Staying here was a great experience overall. The location is super convenient—just a short walk to QE and UOB, making it easy to get around the city. The room itself is compact but well-designed, with a fridge for storing drinks and snacks, which was a nice touch. Having a private bathroom was a big plus—it felt clean, private, and very functional. The bed was comfortable, and I slept really well, waking up feeling refreshed. The place is spotless, and the staff were friendly and helpful whenever I needed something. It’s a solid choice for travelers looking for comfort, cleanliness, and value in Birmingham. I’d definitely stay here again and recommend it to others.
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