Step into Dooly Museum, where imagination runs wild! This vibrant tribute to Korea’s beloved cartoon character Dooly is a whimsical wonderland of interactive exhibits and exclusive merch—perfect for families and photo lovers alike. It’s pure joy, nostalgia, and creativity in one playful package.

Everything you need to know about Dooly Museum
Near the Dooly Museum in Seoul, Hotel L7 is a top recommendation, located just a 5-minute walk from the museum. This design-focused boutique hotel blends traditional Korean aesthetics with modern minimalism, offering rooms with panoramic views of the city skyline. Complimentary shuttle services connect guests to the museum and nearby Gangnam shopping districts.
Another excellent option is The Kim Hotel, situated close to Apgujeong Station, providing easy access to public transit. It features a 24-hour fitness center, rooftop terrace with stunning night views, and family-friendly amenities including children’s toiletries and play areas. Both hotels prioritize guest comfort with thoughtful touches tailored for families and fans of Korean pop culture, making them ideal choices for visitors exploring the museum and surrounding attractions.
The most convenient way to reach the Dooly Museum is via Seoul Metro Line 2 to Apgujeong Station (Exit 3 or 4), followed by a 7-minute walk. Several bus routes, including 1501 and 7511, also pass near the museum, making it accessible from various parts of Seoul.
For those driving, the museum offers free parking, though reservations are recommended—especially on weekends and holidays. Clear multilingual signage surrounds the site, and digital audio guides are available for rent, enhancing navigation and visitor experience. Nearby Gangnam District also features a well-developed shared e-bike system, enabling seamless transfers to nearby attractions and shopping hubs.
Near the Dooly Museum, families can enjoy a range of interactive activities. The museum hosts a "Dooly Character Role-Play Workshop" where children can don costumes, take photos, and craft limited-edition character badges.
Just outside, the Children's Play Zone features soft-mat slides and a LEGO-inspired playground perfect for kids aged 3 to 10. On weekends, special events like "Dooly Family Creative Day" include storytelling sessions, voice acting workshops, and exclusive merchandise markets.
Adjacent to the museum, the Gangnam Children’s Science Museum offers tech-based exhibits using VR to recreate animated scenes, blending education with fun. Nearby, Dooly Café serves kid-friendly meals and features cartoon-themed seating, creating an immersive, playful environment for the whole family to enjoy.
The Dooly Museum itself is a prime photo spot, featuring vibrant graffiti art and a 3D sculptural façade of the beloved character illuminated by neon lights—especially striking at dusk when shadows and glow create dramatic visuals.
In front of the museum, the "Dooly Big Dream Sculpture"—a giant cartoon bear lounging on a cloud—is a popular backdrop for group photos. Nearby, Apgujeong Rodeo Street offers endless Instagrammable moments: colorful murals, pink vending machines, and reflective metallic installations.
The adjacent Gangnam Park provides serene green spaces, fountains, and seasonal flower displays, ideal for natural-light photography. For best results, use a slow shutter speed or tripod to capture the magical night-time lighting effects around the museum and street art.
The Dooly Museum is open daily from 10:00 AM to 7:00 PM, closed on Mondays (except public holidays). Ticket prices are 12,000 KRW for adults and 6,000 KRW for children aged 3–12. Group tickets (10+ people) receive an 8% discount.
Tickets can be purchased on-site with cash or card, or reserved online via the official website to avoid queues. The museum features wheelchair-accessible entrances, nursing rooms, free Wi-Fi, and multilingual guidebook rentals.
During peak seasons like spring and summer breaks, limited-edition combo tickets—including merchandise and express entry—are available. Seoul residents may also qualify for additional discounts; check the official website for current promotions and details.
Near the Dooly Museum, several themed restaurants offer unique dining experiences. First is Dooly Bistro, located across from the museum, blending cartoon characters with Nordic minimalist design. Signature dishes include "Dream Cream Pasta" and "Bear Dessert Tower," each served with character-themed tableware—perfect for kids and collectors.
Another standout is Apgujeong Pop-Up Kitchen, helmed by local chefs specializing in Korean fusion cuisine. Try the "Bear Fried Chicken Set" or "Rainbow Kimchi Rice," served in a dedicated kids’ dining zone with free coloring sheets. Surrounding cafés also offer limited-edition animation-themed drinks like "Bear Latte" and "Dream Mocha," available at outdoor seating areas for a whimsical, storybook-style meal.
See what other travelers say about Dooly Museum

This was our first trip to Seoul, and we stayed at ibis Ambassador Seoul Insadong with my son from July 30th to August 5th. We arrived late—after 2:30 a.m.—but check-in was quick and smooth thanks to the 24-hour front desk. Our room was on the 10th floor, compact but well-designed with two beds, a tea station, and all the essentials: soap, shower gel, shampoo, and fresh towels. The room was spotless, quiet, and cozy—the bedding felt brand new and super comfortable. The hotel itself is immaculate, peaceful, and very clean. Staff were friendly, helpful, and professional throughout our stay. What really stood out was the location—walking distance to major landmarks like Gyeongbokgung Palace, plus tons of restaurants, food courts, and shops nearby. Even though we spent most of our days out exploring, coming back to this hotel felt like a relaxing retreat. It’s perfectly priced for the quality, and I’d definitely recommend it. If you're visiting Seoul, don’t hesitate—this is a great choice.

The inn was exceptionally clean and comfortable—truly a great stay! The staff were very helpful and friendly during check-in, making the whole process smooth and welcoming. The location is perfect—right in the heart of Jongno, just steps away from subway stations and major attractions. It’s so convenient for exploring Seoul. I’d absolutely come back again and highly recommend this place to anyone visiting. A real gem with excellent value!

I had a fantastic stay at Hanil Hostel! The location was incredibly convenient—just a short walk to subway stations and major attractions. The staff were friendly and always willing to help with tips and recommendations. My room was clean, well-maintained, and surprisingly comfortable for a hostel setting. It’s clear they care about guest experience, and I truly appreciated the warm atmosphere and attention to detail. Highly recommend this place if you're looking for a budget-friendly yet enjoyable stay in Seoul.

The first room had a strong smell of smoke, which was quite unpleasant, so I asked to be moved. The staff were very kind and promptly arranged a new room without any hassle. However, the second room wasn’t much better—the bathroom felt a bit dark and slightly unsettling, and the overall facilities were just average. That said, the price is definitely affordable, making it a solid choice if you're on a budget. It’s perfect for students or travelers looking for a no-frills stay with good value. While not luxurious, it gets the job done, especially considering the cost.

I ended up booking this hotel by chance, mainly because of its great location. Turns out it was an excellent choice! Situated right in the heart of Insadong, just a short walk from Seoul's top attractions. The hotel is only 200 meters from the airport shuttle stop and literally steps away from the subway station—super convenient for getting around. The room was spotless and quiet, making it a peaceful retreat after a long day. The staff were incredibly welcoming and spoke fluent English with no trouble at all. For my next visit to Seoul, I’ll definitely choose this hotel again!

Staying at Bukchonae was a delightful experience overall. The location is fantastic—right in the heart of Seoul’s traditional neighborhood, making it super convenient for exploring nearby cultural spots. The room is compact but well-organized and spotlessly clean, which really stands out. The bathroom has a slightly cramped shower area, so it’s not ideal for long stays or if you’re sensitive to tight spaces. However, the cleanliness and maintenance are excellent—everything feels fresh and well cared for. The owners are genuinely warm and welcoming, offering helpful tips on local eats and hidden gems around the area. It’s perfect for a short getaway or a night or two while soaking in the charm of old Seoul. While I wouldn’t recommend it for extended stays due to the size, for a quick visit, it’s a great value with a cozy, authentic vibe.

Staying at this hotel was an absolute delight! The place is immaculately clean, especially the bathrooms and plumbing—everything felt fresh and well-maintained. Its location is fantastic; it's just a short walk from major attractions, making sightseeing super convenient. I loved how close it was to local favorites like London Bagel—perfect for a quick bite without needing to travel far. The neighborhood vibe is lively yet peaceful, and everything you need is within walking distance. It’s rare to find such a clean, well-located, and comfortable stay at this price point. Highly recommend this gem for anyone visiting Seoul!

I've stayed at this hotel for the second time, and it continues to exceed my expectations. The location is incredibly convenient—just a short walk from two subway stations, making it easy to explore Seoul without hassle. The room was clean, well-maintained, and had everything I needed for a comfortable stay. What really stands out is the ground-floor kitchen area: spacious, fully equipped, and always available for cooking your own meals or working remotely. It's a great space to relax, grab a bite, or even get some work done. The vibe is friendly and welcoming, and the value for money is outstanding. Highly recommend this place if you're looking for comfort, convenience, and a home-like feel in the heart of Seoul.

I stayed at World Stay Hotel Sungshin Univ. for one night and was thoroughly impressed. The staff were incredibly friendly and welcoming from check-in to check-out—always ready to help with any questions or requests. The room was clean, well-maintained, and had all the essentials I needed. Located just steps from Sungshin University Station, it’s super convenient for getting around Seoul via subway. The location is quiet yet central, making it a great base for exploring the city. Excellent value for money and a comfortable stay overall. I’d definitely choose this hotel again on my next visit to Seoul.

I really appreciated the quiet and peaceful location of this hotel—perfect for unwinding after a busy day. The spacious parking area was a huge plus, especially since I arrived by car. The staff were incredibly friendly and attentive, making me feel welcome from the moment I checked in. It's clear they take pride in their service. Overall, it's a fantastic choice if you're looking for a serene stay in Seoul with excellent value.

I stayed here as a solo traveler, and I couldn’t be happier with the experience. The location is unbeatable—just a 15-minute walk or short subway ride to Seoul Station and Myeongdong, making it super convenient for exploring the city. The room was clean, well-maintained, and came with all the essentials I needed: comfortable bedding, modern bathroom with good water pressure, and thoughtful amenities. The staff were friendly and helpful without being intrusive. It’s rare to find such a cozy, affordable stay in central Seoul with this level of comfort and convenience. I’ll definitely come back next time I visit Korea—and I’d highly recommend this guesthouse to other travelers looking for a quiet, hassle-free base in the heart of the city.

Staying at Ara Hotel was a fantastic experience overall. The room was exceptionally clean—right from the moment I walked in, everything felt fresh and well-maintained. The bed was comfortable, making for a restful night’s sleep. Located just steps away from subway access, getting around Seoul was super convenient. There are plenty of dining options nearby, and the value for money really stands out. The staff were friendly and helpful throughout my stay, and check-in was smooth and hassle-free. I’d definitely recommend this hotel to anyone visiting Seoul—it’s a great choice for both comfort and convenience.
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