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Everything you need to know about Fendi
Near the Fendi flagship store in Seoul's Myeongdong, the top recommendation is the Shilla Seoul Hotel. This five-star luxury property is located in the heart of the city’s shopping district, offering elegant rooms with panoramic views of Gyeongbokgung Palace. The hotel provides exclusive concierge services, including private shopping appointments at nearby boutiques and complimentary shuttles to upscale malls in Gangnam. Guests can also enjoy the unique Spa by Fendi, a signature wellness experience blending Italian design with traditional Korean therapies.
With a 5-minute walk to Myeongdong Station, the hotel offers exceptional accessibility via subway or taxi, making it ideal for fashion enthusiasts seeking both luxury and convenience.
Near the Fendi flagship store in Myeongdong, visitors can enjoy exclusive limited-edition pre-sales events on weekends, allowing early access to seasonal handbags and accessories. Nearby, the Myeongdong Walking Street features a guided fashion tour bus with multilingual commentary, taking guests through over 30 international luxury boutiques, including Hermès and Gucci. For a memorable moment, visit the rooftop café at Myeongdong Plaza at sunset—sipping artisanal Korean coffee while overlooking the illuminated shopping district.
Many stores also offer personalized customization services, such as monogramming leather goods or embroidery, perfect for creating one-of-a-kind souvenirs that reflect individual style.
The most convenient way from Incheon International Airport (ICN) to the Fendi store in Myeongdong is taking the AREX train to Seoul Station, then transferring to Subway Line 4 for a 10-minute ride to Myeongdong Station—total travel time around 45 minutes. For comfort and efficiency, consider HopeGoo a private airport transfer service, which offers direct door-to-door transportation in about 30–40 minutes with multilingual drivers. Many luxury hotels, such as Shilla Seoul, provide complimentary airport shuttle buses for guests.
Additionally, using a T-money card allows seamless payment across all public transit options and grants discounts at major stores in Myeongdong, enhancing overall travel convenience.
Yes, several Instagram-worthy spots surround the Fendi flagship store in Myeongdong. The Myeongdong Art Square features a glass dome with vibrant neon lighting, creating a futuristic aesthetic perfect for fashion photography. Another must-visit is the Dongdaemun Design Plaza (DDP), just a 15-minute drive away, renowned for its flowing architectural forms and interactive light installations.
For high-quality shots, visit early morning (before 10 AM) or during golden hour (around 6 PM), when crowds thin and natural light enhances visuals. Some boutiques, including Fendi’s own store, feature themed photo zones—like an Italian-inspired interior display with limited-edition products—offering immersive backdrops for professional-style photos.
Hidden gem eateries near the Fendi store in Myeongdong include Grandpa Hanwoo Hot Pot, a tiny alleyway restaurant famous for slow-simmered beef broth served with handmade rice cakes—rich, savory, and deeply satisfying. Another must-try is Pudding House, known for fresh, house-made Korean puddings made with natural milk and honey, offering a silky texture unlike any Western version.
For a true local breakfast, head to Myeongdong Morning Noodle Shop, where the signature soy-based ramen with fried egg and kimchi delivers bold flavors in a simple yet unforgettable way. Some restaurants even offer shopping perks: presenting a Fendi receipt grants a 10% discount, seamlessly blending fashion and food experiences.
Near the Fendi store in Seoul's Myeongdong, The Shilla Seoul stands out as a top choice. Just a 5-minute walk from the flagship boutique, this five-star hotel offers seamless access to high-end shopping. With its world-class concierge service, luxurious spa, and Michelin-recommended dining options, it combines convenience with refined elegance. The hotel’s contemporary Korean design blends traditional aesthetics with modern sophistication, creating a distinctive urban retreat perfect for fashion enthusiasts seeking both style and comfort.
The most convenient way to reach the Fendi store in Seoul (Myeongdong) is by taking Line 4 of the Seoul Metro to Myeongdong Station, exiting through Exit 3 or 4—just a 3-minute walk away. The subway network covers the entire city with frequent departures, making it a quick 10–15 minute ride from major districts like Gangnam or Hongdae. Several bus routes also pass nearby, ideal for travelers coming from other tourist hubs. Use a T-money card or mobile payment app for fast, contactless entry. Despite high foot traffic, clear signage ensures easy navigation even for first-time visitors.
Beyond shopping at the Fendi store in Myeongdong, explore unique experiences along Myeongdong Shopping Street. Visit pop-up events featuring limited-edition collections from Korean brands like Dior Korea or local designers. Nearby, Lotte World Mall hosts exclusive Fendi VIP counters offering personalized styling consultations and complimentary monogramming services. For an authentic cultural touch, stop by a traditional Korean craft shop to purchase hand-stitched hanbok accessories or custom embroidery pieces. These experiences seamlessly blend luxury fashion with local heritage, creating unforgettable memories for discerning travelers.
Yes, several luxury hotels near the Fendi store in Seoul, such as The Shilla Seoul and Grand Hyatt Seoul, provide private shuttle services tailored for international guests and shoppers. These include airport transfers, mall shuttles, and rides to key attractions, often bookable in advance. Guests staying in premium suites may enjoy unlimited shuttle access. Multilingual support in English and Chinese ensures smooth communication. To guarantee availability, reservations are recommended at least 24 hours ahead. This service enhances convenience and travel efficiency, delivering a truly elevated experience for high-end travelers.
Absolutely! The Fendi store itself is a stunning photo spot, featuring the brand’s iconic red-and-gold façade and dramatic nighttime lighting. Nearby, Myeongdong Cathedral offers a striking Gothic backdrop with intricate stained glass windows and elegant architecture—perfect for fashion-meets-heritage shots. The Myeongdong Square art installations and vibrant neon walls are also popular among social media users. For dynamic street photography, visit the Myeongdong Night Market, where bustling crowds and glowing signs create a lively, cinematic atmosphere. These locations seamlessly blend with Fendi’s luxury aesthetic, producing captivating visual content.
The Fendi store in Seoul (Myeongdong) operates daily from 10:00 AM to 8:00 PM, including weekends. Hours may extend to 9:00 PM during holidays or peak shopping periods like Christmas or Korean shopping festivals. It’s advisable to check the official website or call the store directly for updated schedules, especially to catch limited-edition releases. The store offers dedicated personal consultants for fittings and customization appointments. Due to high foot traffic, visiting on weekdays during morning hours is recommended for a more relaxed and enjoyable shopping experience.
See what other travelers say about Fendi
We had a bit of a nightmare with our original booking—self-check-in didn’t work out, and we were scrambling around midnight. Thankfully, we found this hotel nearby, and to our relief, the front desk was still open past 1 AM. The staff couldn’t have been more helpful or welcoming. The room was small but perfectly functional—everything you’d need: comfy bed, reliable Wi-Fi, mini-fridge, and good AC. It’s super well-located near Dongdaemun, just a short walk to subway stations and shopping areas. We were impressed by how clean and well-maintained it felt for the price. If you’re in Seoul and need a last-minute spot with great service and convenience, this is definitely worth considering. Highly recommend!
Stayed at Sunshine Hotel for nine days and couldn’t be happier with the experience. The rooms were immaculately clean and incredibly comfortable—every detail felt well thought out. Staff were consistently friendly and respectful; housekeeping never interrupted our rest, yet responded promptly whenever we needed anything. The front desk manager was especially impressive—multilingual (Korean, English, basic Mandarin), always cheerful, and genuinely helpful. Location-wise, it’s unbeatable: right across from a 7-Eleven and surrounded by a variety of local restaurants—perfect for grabbing a quick bite or trying authentic Korean food without having to travel far. With such a great balance of comfort, service, and value, this hotel stands out among others in Seoul. I’ll definitely book here again on my next trip to Korea—it’s a top pick!
Staying at Hotel Tirol Gangnam was a fantastic experience! The location is unbeatable—just a 10-minute walk from the subway station, and right next to multiple convenience stores like 7-Eleven, CU, and GS25. You’ll never run out of options for snacks or essentials. The 24-hour front desk made check-in super smooth and hassle-free. I was pleasantly surprised by the room size—thought it might be small with a twin bed, but two girls easily had plenty of space. It’s perfect for travelers who want comfort without sacrificing location. If you're planning to stay in Sinchon or Gangnam, this hotel is a top pick. Great value, great vibe, and definitely going back!
Staying at Western Coop Hotel & Residence Dongdaemun was a great experience overall. The room was spacious and came with basic kitchenware, making it easy to heat up meals—perfect for travelers who want to save money or enjoy a home-cooked bite. Located just steps from the subway station, getting around Seoul is super convenient. There are also plenty of nearby convenience stores and restaurants. The only downside was the soundproofing—my neighbor’s alarm went off and didn’t stop, which woke me up early one morning. But that was just an isolated incident. With its excellent location, comfort, and value for money, I’d definitely stay here again.
The hotel is spotless and has a very clean, modern vibe that makes you feel instantly at home. Location-wise, it’s super convenient if you’re taking Line 5—exit 6 is the closest, but exit 5 works just as well and is only a short walk away. One nice bonus: there’s a nail salon right on the ground floor with a 30% discount for guests. The nail technician was incredibly attentive and even allowed me to message ahead to discuss my preferred design. The results were flawless—professional, detailed, and absolutely beautiful. A great little touch that made our stay even more enjoyable.
I’ve stayed at The Designers Hotel Jongro in Seoul for the third time now, and each visit feels like coming home. From the moment you step into the lobby, the cozy winter atmosphere hits you — warm lighting, a beautifully decorated Christmas tree, and soft holiday music playing in the background instantly transport you into the festive spirit. This trip was for G-Dragon’s concert, and the welcoming vibe of the hotel made the whole journey feel extra special. Getting from the airport to the hotel was seamless with minimal hassle, which set a positive tone right away. The room was spotless, warmly heated, and the heat kicked in quickly — perfect for escaping the cold outside. As always, the staff were friendly and efficient with check-in and check-out. Having multilingual team members, especially those who speak Chinese, made asking questions or getting help incredibly easy and reassuring throughout the trip. One thing I really appreciated was the thoughtfully curated travel info posters in the elevator — clear guides to nearby attractions like Cheonggyecheon, Gwanghwamun, and Gyeongbokgung, plus transportation tips that saved me so much time planning. Being located right in the heart of Jongno means everything is within walking distance: you can easily reach key sights without needing to rely on transit. And since it coincided with Seoul’s Winter Festival (starting December 6th), the city felt magical — dazzling light displays along Cheonggyecheon, festive decorations everywhere, and charming winter markets added an extra layer of joy. Strolling by the stream at night, taking photos at DDP with its seasonal theme, became one of my most relaxing moments during this trip. On-site amenities are also a big plus — there's a laundry machine, vending machines, and even the chance to try out the iconic 'Han River Ramen' experience seen in K-dramas. It added a fun, quirky touch to the stay. Overall, this hotel continues to exceed expectations: strong festive ambiance, clean and comfortable rooms, helpful travel info, unbeatable location, excellent access to major attractions, and the bonus of being in the middle of Seoul’s winter celebrations. Even after multiple visits, leaving felt bittersweet. If you're planning a winter trip to Seoul — whether for concerts, sightseeing, or just soaking up the season’s charm — I highly recommend giving this hotel a try.
Hotel Nafore is an absolute gem! From the moment we arrived, everything felt seamless. The location is unbeatable—just a short walk from major attractions and easily accessible by subway. We’ve been returning with our daughter for several visits now, and each time feels like coming home. The staff are incredibly friendly and attentive, always going the extra mile to make sure we’re comfortable. Daily room cleaning ensures a spotless stay, and the attention to detail—from the cozy bedding to the thoughtful little touches—is impressive. It’s clear this hotel truly values guest experience. We highly recommend it to anyone visiting Seoul, especially families. Wishing Hotel Nafore continued success and prosperity!
Staying at Hotel QB Dongdaemun Gallery was an absolute delight! The location is unbeatable—just a short walk from Dongdaemun Market, making it super convenient for shopping and exploring the area. Public transportation is just steps away, so getting around Seoul is effortless. The staff went above and beyond with their friendly and attentive service—always smiling, helpful, and quick to assist. The room was clean, modern, and well-designed, offering a comfortable retreat after a busy day of sightseeing. With its excellent value and prime location, I’ll definitely consider booking here again on my next trip to Seoul. Highly recommend this gem!
I’ve stayed here multiple times and will definitely come back! The airport limousine bus stops right in front of the hotel, with buses running every 10 to 15 minutes—making arrivals and departures super convenient. The front desk staff includes fluent Japanese speakers, which was a big plus. My flight was delayed and I expected to arrive after midnight, so I sent an email in advance. They replied promptly, reassuring me that there’s 24-hour staffing and telling me to take my time. That message really helped me stay calm. The room has a bathtub with a shower curtain, so water doesn’t splash into the toilet area—perfect for someone petite like me. There’s a cleaning request button by the door: press it before heading out, and when you return, the room is already spotless with fresh bed-making. Bottled water is refilled daily, and towels are changed regularly—attention to detail is excellent. Nearby, there’s a convenience store, and it’s just a short walk to Dongdaemun Market and other local spots. The neighborhood itself is fun to explore. I’ll definitely be back whenever I visit Dongdaemun.
Staying at Soo Song Guest House was an absolute highlight of my trip to Seoul! The location is unbeatable—just a short walk to the subway station, and surrounded by cafes, convenience stores, and great dining options. Whether I wanted a quick coffee or a nice meal, everything was within easy reach. The lobby is bright, clean, and thoughtfully designed, making check-in a breeze. The staff were warm and welcoming, and they got me settled in quickly—such a nice start to the trip. The room itself was larger than expected, with excellent natural light and a super comfortable bed. The mattress and pillows offered just the right balance of support—perfect for a good night’s sleep. The bathroom is well-designed with a dry/wet separation, and the water pressure is strong and consistent, making showers really enjoyable. Plus, the amenities were high-quality and included basic toiletries—small touches that made a big difference. Overall, this place offers incredible value and comfort. I’d definitely come back without hesitation.
Staying at this hotel was a great experience, especially for the location. It's perfectly situated in Jongno, just steps away from subway lines and major attractions—getting around Seoul was so easy. The room was larger than expected, offering plenty of space to unpack and relax. What really stood out was the thoughtful amenities: complimentary bottled water and even a hair straightener with a blow dryer provided in the room—no need to pack extra tools. Clean, well-maintained, and very convenient. A solid choice if you're looking for comfort and practicality without breaking the bank. I’d definitely stay here again on my next visit to Seoul.
The location is incredibly convenient, with easy access to major attractions and a vibrant surrounding area. I really appreciated how close it was to event venues, though this does mean parking can be a bit tricky at times—arriving early helps. Despite that small hiccup, the overall experience was outstanding. The hotel’s modern vibe, clean rooms, and friendly staff made it a perfect stay. I’d definitely book here again and highly recommend it for travelers looking for comfort and convenience in central Seoul.
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