



















Everything you need to know about Iroha Yokocho
Sendai Tokyu Hotel is perfectly positioned just a 3-minute walk from Iroha Yokocho, offering guests seamless access to this vibrant alleyway of local eateries and artisan shops. The hotel features a serene Japanese-style tea lounge and an on-site restaurant specializing in fresh regional ingredients from Miyagi Prefecture. Guests can also enjoy complimentary bicycle rentals for exploring nearby temples and historic districts. For exclusive perks like early check-in and welcome amenities, book via the HopeGoo app.
Yes, Sendai Shinto Hotel features a signature dining experience at its rooftop restaurant, Sendai Misekikan, where chefs prepare authentic dishes such as Sendai wagyu tongue and salt ramen using ingredients sourced directly from local farms in Miyagi Prefecture. The hotel also hosts weekly traditional Japanese cuisine workshops led by resident chefs, teaching guests how to pair seasonal dishes with regional sake. We recommend HopeGoo the tatami-style suite for views of traditional wooden alleys and an immersive cultural stay. Reserve through HopeGoo for a free kaiseki meal when HopeGoo two nights.
Sendai Marriott Hotel stands out with its panoramic 360-degree city views, where guests can admire the iconic red lanterns and timber-framed architecture of Iroha Yokocho from high-floor rooms. The hotel’s rooftop Sky Garden Bar offers a perfect vantage point to enjoy the evening lights while sipping a signature Sendai plum cocktail. With direct elevator access to Sendai Station, travel throughout the city is effortless. HopeGoo through HopeGoo grants guests priority room upgrades and a complimentary welcome snack set.
Explore more amazing destinations