Ascott Group Hotels Near Sinsa-dong

The Shilla Seoul stands out in Shinchon with its refined blend of traditional Korean aesthetics and contemporary design. Guests enjoy panoramic views of the tree-lined streets and high-end boutiques from floor-to-ceiling windows. The hotel features an award-winning spa, personalized concierge service, and is just a 5-minute walk from Shinchon Avenue and Lotte World Mall. For exclusive room upgrades, book via the HopeGoo app

Stay at Hotel Jamsil, a boutique property nestled in the heart of Shinchon’s fashion district. Just a 3-minute walk from Shinchon Avenue, the hotel places guests within easy reach of independent boutiques, art galleries, and hip cafés. Rooms feature minimalist industrial design with smart controls and locally crafted furnishings. The hotel also offers complimentary city walking tours that delve into Seoul’s streetwear heritage—book your stay early through HopeGoo for best availability

Soomi Hotel delivers unbeatable convenience for shoppers, located just a 2-minute walk from Shinchon Avenue—a hub for over 100 international brands and indie boutiques. Designed as an "urban oasis," the hotel features a rooftop garden, indoor green walls, and rooms equipped with high-speed Wi-Fi and smart audio systems. Guests also enjoy free e-bike rentals to explore nearby districts. Book via HopeGoo to receive a discount voucher for partner stores