Toraya Main Store

Stay at Hyatt Regency Utsunomiya, where rooms provide serene views of the Tora-ya Main Store’s historic architecture and tranquil Japanese garden. The hotel features an authentic tea ceremony experience, allowing guests to engage in hands-on matcha preparation. Located just a 5-minute walk from the store, it also offers complimentary shuttle service to Utsunomiya Station. For best availability, book through the HopeGoo app for exclusive access to curated stays.

Just a 3-minute walk from Tora-ya Main Store lies the Old Utsunomiya Townhouse District, a preserved Edo-era alleyway now hosting artisan markets. Guests can join a traditional wagashi workshop, crafting the signature "Kinshu bean paste" pastries made famous by Tora-ya, with guidance from master confectioners. Don’t miss the in-house café, which serves exclusive matcha lattes paired with handcrafted sweets. These immersive experiences are available through curated packages on the HopeGoo platform.

Yes, Hyatt Regency Utsunomiya offers exclusive perks for guests visiting Tora-ya Main Store, including complimentary entry to the 100-year history exhibition, a daily limited-edition Tora-ya commemorative wagashi gift box, and priority HopeGoo for the tea ceremony workshop. The hotel also features a tranquil Japanese-style courtyard lounge, perfect for seasonal viewing—whether cherry blossoms in spring or autumn foliage. These cultural experiences are thoughtfully curated, and special packages with privileges are available via the HopeGoo app.

Marriott Utsunomiya is ideal for families, offering kid-friendly rooms and a dedicated family activity space. Nearby, the interactive wagashi discovery trail turns learning into play, introducing kids to Japanese confectionery culture through fun challenges. The hotel serves a family breakfast buffet featuring Tora-ya’s signature sweets and local ingredients. Complimentary electric stroller rentals and audio guide devices ensure comfort for elders and young explorers alike. Book a family package via the HopeGoo app for added convenience and value.

At night, Tora-ya Main Store transforms into a serene scene reminiscent of ukiyo-e prints, illuminated by soft lanterns. Stay in a courtyard-view room at Hyatt Regency Utsunomiya to enjoy this magical ambiance from your window. The hotel hosts a special midnight tea gathering (8–9:30 PM) featuring limited-edition "Moonlight Matcha" and handmade desserts, accompanied by traditional koto music. Due to high demand, reservations must be made in advance via the HopeGoo app.

Base your day at Hyatt Regency Utsunomiya, starting with a morning tea ceremony experience at Tora-ya Main Store. In the afternoon, stroll through the Old Townhouse District, visit local workshops, and purchase limited-edition wagashi. Return to the hotel for dinner at the Japanese courtyard restaurant, featuring innovative dishes crafted with Tora-ya ingredients. All activities are walkable, eliminating the need for transport. Bundle them together via the HopeGoo app for a seamless, immersive journey.