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Tucked into the heart of Hongdae’s artsy neighborhood, Olive Young (Insadong Branch) blends tradition with creativity in the most unexpected way. Think handcrafted soaps, artisanal candles, and quirky Korean wellness goods displayed like gallery pieces. The walls are adorned with indie illustrations, and there’s even a personal fragrance bar where you can craft your own scent. Best part? It’s steps away from historic Insadong alleys—after browsing vintage books or sipping tea, grab a unique souvenir here. Bring home the soul of Seoul’s slow, stylish rhythm.
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Frequently Asked Questions
Everything you need to know about Olive Young
Shilla Seoul Hotel is ideal for visitors exploring Olive Young Insadong, located just a 10-minute walk away. The hotel offers elegant rooms with traditional Korean design elements, free Wi-Fi, and excellent customer service. Its central location provides easy access to cultural sites like Insadong Street, Gyeongbokgung Palace, and the bustling shopping district. Guests can also enjoy panoramic views of Seoul from its rooftop restaurant, making it perfect for both relaxation and sightseeing after a day of shopping at Olive Young.
Near Olive Young Insadong, you can participate in traditional Korean beauty workshops, learning how to make natural face masks using ingredients like rice water and ginseng. The surrounding Insadong Art Alley frequently hosts pop-up exhibitions and handmade craft markets where you can create hanji lanterns or try on hanbok (Korean traditional clothing). On weekends, tea ceremony performances are held in serene tea houses, offering insight into Korea’s philosophy of harmony and mindfulness. These immersive activities provide authentic cultural engagement beyond typical tourist spots.
Take Seoul Subway Line 2 to Hongik University Station, then transfer to Line 5 to Euljiro 3-ga Station, followed by a 5-minute walk to Olive Young Insadong Store. This route avoids traffic congestion and takes about 15 minutes. If taking a taxi, simply enter "Olive Young Insadong" as your destination; GPS navigation ensures accurate arrival. For cost-effective travel, use a T-money card, valid across all subway lines and buses citywide. It’s convenient for tourists seeking flexibility and efficiency.
Try Hwanbuk Tang (Hwanbuk Hall), a legendary Insadong restaurant known for its rich, savory japchae-style stir-fried noodles topped with grilled pork and fresh vegetables. Another must-visit is Gimchunhyeon, a cozy pancake house tucked in a narrow alley, famous for its seafood and kimchi-filled pancakes with a crispy exterior and juicy interior. Don’t miss the Insadong Coffee Lane, where independent cafés like Hillside Coffee serve hand-roasted beans and artisanal pastries—perfect for a quick break between shopping excursions. All are within walking distance and offer great value.
Yes, Olive Young Insadong is an excellent spot for purchasing authentic Korean souvenirs. The store features dedicated sections for top brands such as Dr.Jart+, The Face Shop, and Innisfree, offering skincare essentials, makeup samples, and sunscreen—all popular among international travelers. Limited-edition seasonal gift sets, including Lunar New Year and Chuseok-themed boxes, are also available. Plus, the store supports international tax-free shopping, allowing overseas visitors to receive discounts and refunds. Clear signage and multilingual staff enhance the experience.
Olive Young Insadong operates daily from 10:00 AM to 10:00 PM, with no closure on weekends or holidays. The store features 24-hour self-checkout kiosks, enabling late-night shopping even after regular closing time. Due to its prime location in the heart of Insadong, crowds peak on weekends and public holidays—visitors are advised to go during off-peak hours. Multilingual customer support, including English and Chinese, is available at the service desk for assistance with returns, exchanges, and inquiries, ensuring a smooth shopping journey.
Traveler Reviews
See what other travelers say about Olive Young
Ddp Stn Avenue
The hotel is excellent overall—great location, super convenient for getting around Seoul, and the staff are very friendly. My only confusion was that I booked a two-night stay, but I had to check out on the second day and couldn’t recheck in until after 6 PM. That timing restriction felt a bit odd and wasn’t clearly explained upfront. Still, the team handled it well, and even though I had to move my luggage, it didn’t ruin the experience. The room was clean, comfortable, and the value for money was strong. Definitely would stay here again.
Nouvelle Seoul Hotel Itaewon by Aank
Staying at Nouvelle Seoul Hotel Itaewon was a fantastic experience. The hotel is perfectly located in the middle of Seoul's vibrant nightlife, yet the rooms are well-insulated, making it easy to relax and sleep soundly despite the lively surroundings. The rooms themselves are spacious with large TVs that make for great entertainment. The front desk staff were incredibly friendly and spoke fluent English, which made check-in and any inquiries super smooth. I appreciated the 24-hour check-in option—very convenient for late arrivals. Plus, everything you need is within walking distance: restaurants, cafes, shopping, and the metro station. This place truly offers the best of both worlds—urban energy and peaceful comfort. Highly recommend for travelers who want convenience without compromise.
Hertz Hotel
The location of Hertz Hotel in Jongno was absolutely perfect! I arrived earlier than check-in time, but they kindly offered free luggage storage—so convenient. There were tons of restaurants, small shops, and cozy cafes nearby, making it easy to pass the time without any stress. The room itself was spotlessly clean, and having a bathtub was definitely one of the main reasons I chose this hotel—it made for a relaxing soak after a long day. Bathroom amenities included shampoo, conditioner, and a bathrobe, though I did need to bring my own toothbrush. For multi-night stays, water bottles were conveniently restocked. One standout feature was the sliding mirror that doubles as a blackout panel—just slide it across the window, and you’ve got complete darkness, ideal for sleeping in late. I was also pleasantly surprised to find a straightening iron available in the room—such a thoughtful touch. I’d definitely stay here again. Excellent value and a truly comfortable experience.
Fairmont Ambassador Seoul
The hotel is immaculate and beautifully designed, with an unbeatable location just steps away from LFC. What truly stood out was the front desk staff member who happened to be from Hong Kong—when they noticed we didn’t speak Korean, they went above and beyond to assist with check-in, patiently guiding us through the process. It’s rare to feel such genuine care while traveling far from home. I really wanted to thank them in person, but unfortunately didn’t get a chance to see them again. Finding a familiar face in a foreign city made all the difference—it felt like a small but meaningful connection. A heartfelt thanks to that kind soul for making our stay so much more personal and welcoming.
Glocaloca
We stayed here as a family of three adults, including first-time visitors to Korea, and the experience was absolutely fantastic. What stood out most was the in-room laundry facilities—detergents were freely available, and I brought my own small packet of fabric softener from Japan, which worked perfectly. A large tote bag is highly recommended for moving laundry between rooms. The bathroom amenities were exceptional: the shampoo and conditioner had a luxurious scent and texture, leaving a subtle, pleasant fragrance throughout the room after showering. It’s rare to find a full set of toothbrushes included in a Korean hotel, and the lightweight hairdryer delivered strong airflow without strain. In the dining area, they offer four levels of spicy ramen—while I haven’t tried level 3, level 2 was similar to a moderately spicy kimchi ramen, not too overwhelming. Everything you’d expect at home, like plastic wrap, aluminum foil, and containers, was readily available. Even our homemade kimchi from a local market didn’t come with packaging—we were able to wrap it up neatly with the provided wrap and take it back easily. The staff were incredibly friendly, with several speaking Japanese, which made us feel safe and welcome. We especially enjoyed meeting Star-chan, who’s originally from Iran—such a memorable encounter! Thanks again, see you soon! One minor downside: the coffee machine was a bit sweet, and there was no option to adjust sugar levels—so every latte came out overly sugary. The chocolate drink also wasn’t to my taste. Also, the power outlets were tricky—my C-type adapter (bought from a 100-yen store) would plug in but kept falling out, making it unusable. Even though another universal adapter worked, it wobbled and sometimes fell over, causing power loss. And unfortunately, the silk-pressed straightening iron showed an error message and wouldn’t turn on. But overall? This place felt more like home than a hotel. Late-night ramen or toast lovers were cooking quietly nearby, yet we heard absolutely nothing—perfectly peaceful. It totally redefined what a hotel stay could be. We’re already planning to return next time we visit Korea!
Moxy Seoul Insadong
My daughter came to Seoul for a ZB1 concert, and we chose this hotel—perfectly located right next to the subway station, making travel super convenient. I absolutely loved the ground-floor and rooftop check-in areas; they have such a cool, modern vibe, and the complimentary welcome drink was a nice touch. The room was spotless, with a well-designed wet/dry separation that made everything so practical. Security is also top-notch—after 6 PM, only guests can access the lobby, which gives peace of mind, especially for solo female travelers. And the neighborhood? Absolutely packed with great dining options. Street food stalls start setting up around 4 PM and stay open until 2 AM, buzzing with young locals and full of authentic Seoul energy. It’s lively, fun, and full of character. I’d definitely come back here on any future trip to Seoul.
Starhills Hotel
I stayed for three consecutive nights, and on the first evening I noticed the air conditioning wasn’t cooling effectively. I immediately mentioned it to the front desk, and within minutes, a fan was brought up to my room—super prompt service! The staff were incredibly attentive and resolved the issue right away. For the next two nights, the room temperature was perfect, and I didn’t have to worry again. What stood out most was how quickly and efficiently the team responded—no delays, no excuses. Their proactive approach made a big difference in my overall experience. The hotel’s location is also very convenient, just a short subway ride from major attractions. Excellent value for money and top-notch hospitality. I’ll definitely be back!
Hotel President
Staying at Hotel President was an absolutely outstanding experience from start to finish. The staff went above and beyond with their warm, friendly service—every interaction felt genuine and welcoming. The room was spacious, impeccably clean, and incredibly comfortable, making it a perfect home base during our trip. I had arranged for my suitcase to be delivered directly from the airport, and the front desk took great care of it—securely holding onto my luggage even after checkout. This allowed me to explore Seoul freely without any burden, enjoying every moment up until the very last minute. The convenience and thoughtfulness were truly remarkable. I can't recommend this hotel enough—definitely planning to return!
Hotel Rawa
Staying at Hotel Rawa was an absolute delight! The location is unbeatable—just a short walk from the vibrant street food alley, making it perfect for late-night snacks or evening strolls. The hotel itself is clean, well-maintained, and feels cozy and welcoming. I especially appreciated that the front desk offered free bread and instant ramen—such a thoughtful touch for travelers. The owner was incredibly kind and spoke some Japanese, which made communication smooth and pleasant. Even if you're out exploring late into the night, getting back to your room is just a quick walk away. It's rare to find such a convenient, friendly, and comfortable stay in Seoul. If you're looking for a great base to explore the city, this one’s a must-try.
Hill House Myeongdong
Stayed at Hill House Myeongdong and couldn’t be happier! The location is unbeatable—just a short walk from Myeongdong shopping streets and a quick trip to Namsan Tower. Right outside the door, there’s a variety of restaurants and shops, making it super convenient for dining and exploring. The front desk staff was incredibly helpful—our host even stepped in when we couldn’t order food due to not having a phone number. He personally arranged our meal and had it delivered straight to our room. That kind of attention to detail really stood out. The rooms are clean, well-maintained, and the facilities are complete. With such a great location, excellent service, and fantastic value, this hotel is a top pick in Seoul. I’ll definitely come back and recommend it to everyone.
Ssh Icon Hostel
I've stayed at this hotel for the second time, and it continues to exceed my expectations. The location is incredibly convenient—just a short walk from two subway stations, making it easy to explore Seoul without hassle. The room was clean, well-maintained, and had everything I needed for a comfortable stay. What really stands out is the ground-floor kitchen area: spacious, fully equipped, and always available for cooking your own meals or working remotely. It's a great space to relax, grab a bite, or even get some work done. The vibe is friendly and welcoming, and the value for money is outstanding. Highly recommend this place if you're looking for comfort, convenience, and a home-like feel in the heart of Seoul.
World Stay Hotel Sungshin Univ.
I stayed at World Stay Hotel Sungshin Univ. for one night and was thoroughly impressed. The staff were incredibly friendly and welcoming from check-in to check-out—always ready to help with any questions or requests. The room was clean, well-maintained, and had all the essentials I needed. Located just steps from Sungshin University Station, it’s super convenient for getting around Seoul via subway. The location is quiet yet central, making it a great base for exploring the city. Excellent value for money and a comfortable stay overall. I’d definitely choose this hotel again on my next visit to Seoul.
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